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Rachit Thakur
I help startups build better products through clear UI/UX design.
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October 10, 2025
Bringing fashion and simplicity together in a seamless shopping experience. I recently designed a modern eCommerce landing page for SLUG’S, a conceptual clothing brand focused on individuality and everyday style. The goal was simple to blend aesthetics with usability while ensuring users feel connected to the brand’s energy the moment they land on the page. Here’s what I focused on while designing: Hero Section: Bold typography and a dynamic model shot to instantly capture attention. Product Layout: Clear hierarchy showcasing New Arrivals and Top Selling items for smooth product discovery. Dress Style Categories: A card-based grid that makes browsing by mood or occasion effortless. Customer Testimonials & Newsletter: Building trust and engagement through social proof and easy subscription. Consistent Color Palette: Warm beige tones paired with clean black text to maintain a minimal yet inviting feel. This project helped me sharpen my skills in layout composition, typography balance, and user-centered design thinking all while maintaining a consistent brand personality. Would love to hear your thoughts on this design! How do you feel about the overall look and flow? #UIUXDesign #EcommerceDesign #WebDesign #UIDesign #UXDesign #LandingPage #Figma #DesignPortfolio #UserExperience
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October 10, 2025
𝗥𝗲𝗶𝗺𝗮𝗴𝗶𝗻𝗶𝗻𝗴 𝗭𝗲𝗽𝘁𝗼 𝗦𝗲𝗮𝗿𝗰𝗵: 𝗔 𝗠𝗶𝗰𝗿𝗼 𝗖𝗮𝘀𝗲 𝗦𝘁𝘂𝗱𝘆 𝗼𝗻 𝗙𝗮𝘀𝘁𝗲𝗿 𝗥𝗲𝗼𝗿𝗱𝗲𝗿𝗶𝗻𝗴 Reordering essentials should feel natural. Most of us buy the same items again and again, yet the search journey often slows us down. Typing, scrolling, navigating, and facing out of stock dead ends create friction that breaks momentum. For this concept case study, I explored how Zepto could simplify early steps and turn repeat purchasing into a smooth, habit-forming flow. 𝟭. 𝗚𝗲𝘀𝘁𝘂𝗿𝗲 𝗕𝗮𝘀𝗲𝗱 𝗥𝗲𝗼𝗿𝗱𝗲𝗿𝗶𝗻𝗴 A simple lift, drag, and drop interaction that lets users add or increase quantity without losing rhythm. This reduced time per item and improved repeat purchase velocity. 𝟮. 𝗠𝗲𝗮𝗹 𝗔𝘄𝗮𝗿𝗲 𝗔𝘂𝘁𝗼 𝗦𝘂𝗴𝗴𝗲𝘀𝘁𝗶𝗼𝗻𝘀 Search predicts what users may need based on time of day. Breakfast, lunch, snacks, dinner. This helped users reach their first item faster. 𝟯. 𝗦𝗺𝗮𝗿𝘁 𝗦𝘄𝗮𝗽 Unavailable items auto replace with relevant alternatives based on user habits. This kept users in the journey and lowered drop offs while improving trust in recommendations. The goal was clear. Reduce early effort, keep users moving, and create a faster, more intuitive way to reorder essentials. Full case study on Behance: https://lnkd.in/e9GiJ3Rv #design #productdesign #uxdesign #uidesign #interactiondesign #casestudy #microcasestudy #productthinking #userexperience #designtools #designprocess #uxresearch #productstrategy #designportfolio #mobileappdesign #appdesign #predictiveux #aiexperience #ecommerceux #ecommercedesign #deliveryapps #searchux #searchredesign #designinnovation #productimprovement
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November 24, 2025